Author: Ben Williams

Londoners send an average of 38 messages a day, eight more than the UK average. They also make 19 calls daily, compared with 15 across the country, according to research published by Vodafone in 2026. That’s a lot of activity before you even consider social media, online shopping, emails and the countless notifications that pop up throughout the day. For businesses trying to reach customers in the capital, it raises an interesting question: With so much happening on our phones, how do you get someone to pay attention to your brand? And maybe more importantly, how do you make that…

Corporate gifting has long been a staple of business relationships – a small but powerful way to express gratitude and strengthen connections. Yet in recent years, the practice has evolved. The new rules of corporate gifting place people, purpose, and personalisation at the heart of the experience. From transactional to meaningful For many businesses, the old model of gifting – bulk orders of identical items with company logos – feels outdated. Modern clients and employees value authenticity over advertising. A thoughtful, personalised gift carries far more meaning than a mass-produced trinket ever could. The shift is driven by changing workplace…

Sustainability is no longer a buzzword reserved for eco-conscious consumers – it’s become a defining factor across industries, and the events sector is no exception. From large conferences to small corporate gatherings, organisers and caterers alike are rethinking how to minimise environmental impact without compromising quality or experience. Across the UK, and particularly in cities like Manchester, sustainable event catering is moving from an optional extra to an expectation. A shift in priorities The events industry is resource-intensive by nature – from food and transport to packaging and waste management. As businesses set stricter environmental goals, they’re applying the same…